About

Al Overdrive is a London based ex-forensic analyst who is known for creating nuanced portrait and documentary images. His narrative cinematic style invokes feelings of intimacy and authentic connection, which draws the viewer into that world. 

His clients are drawn to his distinct style and positive personality, which embodies his ability to romanticise unguarded moments showing a warmth that is both idyllic and delicate, creating compelling visuals for use in promotional, marketing, and social media campaigns.

Having worked alongside performers on sets and live events (including some time performing himself) Al gives natural direction and captures moments which go unnoticed by outsiders. This conceptual approach reflects his interest in individuality as well as his appreciation of wabi-sabi (the Japanese philosophy finding elegance in transience, asperity and asymmetry).

Enthralled by the role of colour and contrast in visual storytelling, Al is as inspired by Baz Luhrmann's Moulin Rouge! as he is by David Lynch's Twin Peaks.

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Selected Commercial

Disney, Adidas, Bacardi, ASOS, BAFTA, Carhartt WiP, Warner Music Group, BrewDog, HMV, Sky TV, Addison-Lee, City of London, Sophie Hulme Collection, The Royal College of Art, Kreepsville 666, Ninja Tunes, Secret Cinema.

Selected Editorial

Vogue Arabia, Women’s Wear Daily (WWD), Conde Nast Traveller, Easy Living, Glamour, House & Garden, Professional Photo Magazine, Director Magazine, Total Tattoo, Kerrang!, The Quietus, Business Times (Singapore), The BBC .

Awards

2014 Fashion Award, Judged by ‘Tokyo Laundry’ (1st)
2012 / 2011 / 2010 UK Tattoo Industry ‘Best Photographer’ (1st)
2011 Royal Photographic Society Biennial Showcase Award
2011 Worldwide Photography Gala Awards: The Beauty Around Us
2011 ‘Digital Photo Mag’ Portrait Photographer of the Year (Hons)
2011 Royal Academy of Arts ‘Eyewitness’ (Hons)
2009 Digital Camera ‘Photographer of the Year’ (1st) : This is Britain

Exhibitions

'Homegrown Festival' 'Legally Black' @ Battersea Arts Centre,
‘Stopjectify’ Exhibition ; ‘Gender in Utero’ collaboration,
‘inHouse Fashion Festival’ presents ; ‘Gender in Utero’ (collaboration between Al Overdrive & Anastasia Niedinger),
Riflemaker presents ‘Grand Eagle Hotel 1927’ (Group Exhibition),
‘Royal Photographic Society Biennial Print Exhibition 2011-2012’,
‘Pens and Needles’ (@London Mile Gallery),
‘My body is a canvas’ (@ the Mean Fiddler),
Permanent Display(@ the Fighting Cocks),
Digital Camera Photographer of the Year 2009 (@Mall Gallery)